St. John Knits, the iconic American luxury fashion brand, has released its latest fashion campaign featuring none other than the legendary producer and writer, Shonda Rhimes. The campaign, which was shot by renowned photographer David Sims, showcases Rhimes in a range of sophisticated and chic outfits from St. John Knits’ latest collection.
Rhimes, known for her hit shows such as Grey’s Anatomy, Scandal, and Bridgerton, is an accomplished figure in the entertainment industry. However, she has now added a new title to her impressive resume – fashion model. In the campaign, Rhimes exudes confidence and elegance in every shot, proving that she is a force to be reckoned with, both on and off the screen.
The campaign features Rhimes in a range of looks, from a sleek and stylish black suit to a stunning gold and black sequin dress. Each outfit highlights the brand’s signature quality and craftsmanship, with a focus on intricate details and modern silhouettes. Rhimes’ commanding presence brings the designs to life, showcasing the versatility and timelessness of the St. John Knits brand.
Speaking about the campaign, Rhimes expressed her excitement about working with the iconic brand. “St. John Knits has always been a symbol of effortless grace and style, and I am thrilled to be a part of their latest campaign,” she said. “Their designs are a perfect reflection of the strong and powerful women that I am proud to represent in my work.”

The campaign is a celebration of the intersection of fashion and entertainment, showcasing the power of collaboration between two industries. St. John Knits has a long-standing history of dressing influential women, and the inclusion of Rhimes in the campaign cements their commitment to empowering women through fashion.
The St. John Knits fashion campaign featuring Shonda Rhimes is a true testament to the enduring appeal of classic, luxurious fashion. With Rhimes’ magnetic presence and the brand’s timeless designs, this campaign is sure to make a lasting impression on the fashion world. for more follow @stjohn and @shondarhimes